Agropur makes probiotic juices the latest addition to Iögo brand

Canadian dairy cooperative Agropur has launched a new line of probiotic drinks as part of its Iögo brand. Available in strawberry, mango, kiwi, raspberry and spinach variants, the probiotic-enriched smoothies contain 1 billion probiotics per 200ml serving. They will help Agropur meet rising consumer demand for food and drink products with functionality derived from probiotics. They contain no gelatin; no artificial colours, flavours or preservatives; and are gluten-free, Agropur said. The company also claimed that lactose-free versions could be made. As well as 1 million probiotic units in each 200ml serving, the smoothies contain 15% of consumers’ recommended daily intake of calcium and are also rich in vitamins B12 and B5, phosphorous, and riboflavin. The launch represents Agropur’s intention to drive growth within its Iögo portfolio through innovation. Last month, the company debuted a range of high-protein crunchy yogurt bites that make use of a technological process that produces yogurt-based products through vacuum microwave dehydration. Four flavours have been made available initially: sour cream and green onion, cheddar, salted caramel, and applewood smoked BBQ…… Read

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